Pitching Masterclass 2024

5 min readMar 28, 2024

Introducing the Pitching Masterclass 2024 Edition: Now available ONLINE!

As the co-founder of Germany’s largest startup pitching event, the Rheinland Pitch, I’ve been preparing and training the applying startups how to pitch investors since the founding in 2013.

The Rheinland Pitch Summer Finals @ DUS Airport

And with training how to pitch, I don’t mean how to put on a show in front of investors — I mean how to actually find investors, how to contact investors, what investors are looking for, how the funding game works, and the contents of what and how to actually pitch investors successfully on your terms — with my in-person Pitching Masterclass.

I created the original in-person Pitching Masterclass over ten years ago out of a need to help regional founders become better at convincing investors and compete internationally for funding from top tier venture capital — and it has been evolving ever since. I know first hand that as a startup, you have a million problems — and not knowing how to get funded shouldn’t be one of them. The Pitching Masterclass contains all the information I wish would have been available to me when I was starting out.

So far I’ve trained over 3.000 startups how to successfully pitch in-person.

Over the years, I’ve also been booked by companies, events, organisations, startup programs (like incubators and accelerators), and universities and colleges, to help their employees, members, startups, and students improve their pitching skills.

Some of my happy Pitching Masterclass customers

Happy customers include KIT ( Karlsruher Institut für Technologie), Cologne Business School, Heinrich Heine Universität Düsseldorf, RTL Journalistenschule, Bertelsmann, Budapest Enterprise Agency, USAID, DMEXCO, Web Summit, Pirate Summit, Medien Gruppe RTL, ottobock, Zentis, Founders Foundation, 0–1 Booster (Japan), Startup Nano (Portugal), Startup Braga (Portugal), IHK, DigitalHUB Aachen, DigitalHUB Düsseldorf, DigitalHUB Bonn, DigitalHUB Cologne, Reifenhäuser, etc.

But until now, you’d have to be able to attend an in-person Pitching Masterclass to enjoy the benefits.

As the Pitching Masterclass has been evolving and updating — and the aggregated collective wisdom of the experiences of and questions from the thousands of fundraising startups I’ve been working with for over the last 11 years — I thought it was a damned shame that you could only access the knowledge if you were somehow able to attend an in-person Masterclass.

To be able to help as many people as possible to pitch investors for raising funds, I’ve now created and released a 100% digital version of the Pitching Masterclass open for ANYONE, ANYWHERE, ANYTIME!

Got startup? Get smart, get funded: Enroll now!

Also available: Corporate Edition

And that’s not all; Based on my almost 30 years of experience working with large and medium enterprises, I’ve also created a different version for employees wanting to secure buy-in from stakeholders for their innovation ideas and for companies wanting to train their employees to be better at pitching new innovations internally. Spoiler alert: corporate innovation ventures are not startups and they need a different approach to securing funding and support. This version includes a framework for getting to yes, for securing buy-in from stakeholders and an additional very useful alternative pitch format to the classic pitch deck just for corporates.
Here’s how to learn more about the Corporate Edition.

Also available: Unlimited Subscription Edition

Both versions of my Pitching Masterclass are available either as a single user for startups and employees AND as an subscription edition with unlimited users for companies, organisations, startup support programs, and educational institutions who want to make it available to all of their employees, members, startups, or students on-demand. It enables institutions, programs, organisations, and companies to save BIG and control costs while enabling every single student, member, and employee to benefit from the Pitching Masterclass.
Learn more about the Unlimited subscription options.

Also (still) available: In-person Pitching Masterclass

Both my Pitching Masterclass Startup Edition and Corporate Edition are still available to book for in-person workshops worldwide. My customers and participants value having a minimum of a whole day of refining their pitches and practicing presenting with expert and peer feedback on-premise, in-person. Inquire within, if this might be interesting for your institution, organisation, program, or company.